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  • Translate
    • Afrikaans
    • Albanian
    • Arabic
    • Azerbaijani
    • Bangla
    • Basque
    • Belarusian
    • Bulgarian
    • Catalan
    • Chinese Simplified
    • Chinese Traditional
    • Croatian
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    • Danish
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    • English
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    • Gujarati
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    • Hebrew
    • Hindi
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    • Icelandic
    • Indonesian
    • Irish
    • Italian
    • Japanese
    • Kannada
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    • Latin
    • Latvian
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    • Maltese
    • Norwegian
    • Persian
    • Polish
    • Portugese
    • Romanian
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    • Slovak
    • Slovenian
    • Spanish
    • Swahili
    • Swedish
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    • Ukranian
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    • Vietnamese
    • Welsh
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6 Reasons Why Your Website Should Have A Translator

6 reasons why your website should have a translator. 

You can download our free Elementor Translation plugin below. We would love feedback so please get in touch if you have any thoughts!

Generating content is a difficult task and we know all about it being a small team. The last thing you want to do is create a bunch of awesome content and then have to go through the laborious task of translating it and taking things like SEO into consideration!

English is spoken by roughly 1.5 billion people and accounts for more than half of all content online. Wow, that’s 50% of the world potentially not having a great, if any experience on your website because you haven’t included their native language as an option.

Here are a few more reasons why you should consider having translation features on your website.

1: Grow Your Audience

As mentioned above, it is almost essential at this point for any brand looking to sell overseas to serve their website up in that countries native language. Studies show that roughly 75% of consumers spend most of their time visiting websites in their first language. Makes sense right?

The same number of people also state they are more likely to buy something if the website and product info is in a language they are familiar with.

2: Your Company Operates Internationally

Lots of websites cater to international customers but strangely only offer up English content! Not only are you more likely to make a sale if you offer the information in the customers native language, it will seem more apparent that the product can actually be shipped to where they stay.

3: Your Competitor has a Multilingual Website

It’s likely that if your competitors are providing multilingual content, they are capturing more relevant customers and revenue online. It is best to include translation features on your site as soon as possible to avoid falling behind while your competitors move forward.

4: Increase Time on Website

Featuring translation capabilities on your website is known to have positive SEO effects such as lower bounce rates and a greater user experience including more time spent on site. This will both improve your international SEO efforts and also increase your chance of making a sale.

5: Cost Efficient

The implementation of a translation feature alone is one of the most cost effective ways of reaching foreign audiences. Providing your website content in various languages, you can increase brand loyalty and potential repeat customers.

6: Build Brand Trust

Many factors come into play when making a website appear trustworthy and this is true for users attempting to navigate a site in a language they don’t understand.

If a site is built with consideration for users of many languages in mind, it helps to build confidence around your brand and will improve the customers overall brand experience.

Conclusion

There you have it, 6 reasons why your website should have a translator. You can download our free Elementor Translation plugin below. We would love feedback so please get in touch if you have any thoughts!

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